How to create a banner campaign
Go to the page of creating a new advertising campaign
Formats
On the advertising formats selection panel, select Banner
General
Enter the name of the advertising campaign and select a category. For example, we will create a mainstream campaign
Settings
Choose a banner size from the list of suggested sizes. For example, let's choose one of the popular sizes 300*250
Limits
Set limits for the campaign. For the example, we will set the budget limit at 1000$, the daily budget at 30$. Since it is possible to set display limits for each hotel creative on banner campaigns, in the frequency capping field we will select ignore.
Countries
Specify from which countries to send traffic to your campaign. For example, we will only accept traffic from Europe.
Browser&languages
Specify browsers and their minimum versions from which traffic to your advertising campaign will come. Languages that can be installed on the user.
Device
Specify the platforms, operating systems and their versions from which the traffic to your advertising campaign will come.
ISP
Specify the connection type and provider. To select an ISP, you need to select the country/countries.
Schedule
Specify the schedule by which your ad will be displayed. For example, let's set the ad to be displayed only on weekdays
Creative
Creative on banner campaigns is a separate entity and can be connected to several campaigns at once. Up to 5 creatives can be connected to one campaign. Before creating creatives you need to upload images to our system. Click on Upload media
In the modal window, click Upload and upload the images
After uploading the images will be displayed in Image manager
Close the Image manager, click on the 'Add a new creative' button.
A form of new creative creation
Click on Select media. A modal window with previously uploaded images will open. Note that the images must strictly correspond to the selected settings. Otherwise, a message will be displayed that no images according to the specified settings were found.
Once you select an image, it will be added to the form.
Fill in the rest of the parameters:
URL - link to which the user will be redirected when clicking on the banner
Priority - priority of the creative. The higher this value, the more often this creative will be shown to user. If one creative has a priority of 5 and the other has 2. Then the first creative will win in 5 out of 7 cases.
Frequency capping - the number of times an ad will be shown to one user within 24 hours.
To give you an example, let's create two creatives.